Korean Media Leads Netflix Weekly Charts Again; Sullivan’s Crossing Sparks Interest

by akwaibomtalent@gmail.com

Korean media is still taking Netflix by storm as KPop Demon Hunters and Squid Game led the service from July 7 to 13.

The most-watched title on the platform last week, KPop Demon Hunters racked up 24.2M views to put it back atop the English films list.

Meanwhile, Squid Game Season 3 topped the non-English TV charts with another 15.9M views. The third installment has managed 122.2M views since its release on June 27, already making it the third most popular non-English series on Netflix, behind only Seasons 1 and 2 of the Korean drama. Speaking of, both prior installments were also back on the weekly Top 10 list as well.

It was quite a quiet week on the English TV side of things, with Season 2 of The Sandman taking the top spot. The episodes, which premiered on July 3, amassed 5.9M views in its first full week. This is a decline for the series, considering Season 1 finished its second week of availability with around 11.5M views. However, by the third week, the series was sitting at a similar benchmark.

The Sandman is ending with Season 2, marking a solid run for the comic adaptation, which ahead of the second season became embroiled sexual assault and misconduct allegations against Neil Gaiman, who created the comic on which the series is based and developed and executive produces the Netflix series. Gaiman has denied the allegations.

Kevin Williamson’s The Waterfront stuck around in second place this week, and the CW drama Sullivan’s Crossing took third. The Canadian series has, like many other series, found new life on Netflix after the first two seasons were made available on July 8.

The series managed about 3M views last week, which is pretty strong given that the series is not available globally, only in the U.S. and Canada. Season 3 is currently airing on the CW, so it will be interesting to see whether this impacts its linear performance at all. The new season is set to land on Netflix in August.

In the world of live events, Netflix aired yet another match up between professional boxers Katie Taylor and Amanda Serrano on Friday. Data from VideoAmp, released by the streamer, said that about 6M viewers tuned in globally during the main event, though Netflix has the fight ranked at No. 5 with 2.8M views. The best explanation for this discrepancy is that the streamer uses total streaming time divided by runtime to report viewership, which does not effectively account for co-viewing. Co-viewing is incredibly common, especially for live events as audiences typically gather to watch together, so the VideoAmp data probably gives a better idea of just how many people were tuned in for this one.

Notably missing from last week’s Top 10 is Lena Dunham’s latest comedy series Too Much. The 10-episode series starring Megan Stalter premiered on July 10, so it is still in its early days. Its absence from the rankings suggest it pulled in around or under 2M views in its first few days on Netflix, given that was the tally for No. 10’s Ms. Rachel.

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