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With a $200,000 grant from MAC VIVA GLAM, birthFUND will now be able to completely cover costs for a fourth cohort of families who otherwise would not be able to afford midwifery care. Through its partner organization, The Victoria Project, birthFUND also provides culturally affirming, ongoing support to families and midwives, ensuring care every step of the way. “VIVA GLAM has always stood for using the power of beauty to spark bold, meaningful change – and this partnership with birthFUND and The Victoria Project is a powerful new chapter in that legacy,” said Rachel Lockett, Vice President of Marketing for M·A·C North America via press release.